How To Start Mobile Cover Printing Business. Printing Business Ideas
Mobile phones have become an integral part of our lives; It is difficult or even impossible to imagine life without them. People don’t hesitate to buy the newest, latest, thinnest and brightest phone in the market. Also, to protect these phones from damage or to make them look more attractive, they look for mobile phone covers. Or people can buy unique and interesting, printed mobile covers to give an upgraded look to their old phones. Mobile phone accessories have become a fashion statement, and this trend has increased tremendously now.
The ever-increasing popularity of mobile phone covers has led to a boom in the demand for mobile phone accessories. This growing demand and fashion cult has given rise to a creative business opportunity that has high perceived value and low overhead to get started.
In this article, we are sharing tips on how to tap the opportunity in the mobile phone cover printing segment that leverages your creativity and nurtures your entrepreneurial passion.
With low investment and even a small workspace, you can serve the interests of the clients and earn a decent amount of money. So let’s start How To Start Mobile Cover Printing Business.
Benefits of starting a mobile cover printing business
- The small size and non-perishable inventory makes it easy to handle and carry.
- Inventory costs are much cheaper, and buying in bulk can further reduce costs.
- Mobile covers have appeal in both the online market and offline kiosks.
- With each new phone launch, there is an opportunity to grow your consumer base.
- This business has a good profit margin and requires low initial investment.
- You can also consider it as your part time business.
How to start mobile cover printing business
However, since the barriers to entry in this space are shallow, there is high competition, and the market is highly disorganized. To survive, you must have a creative mindset, entrepreneurial ability and technical expertise. Here are the steps you should follow to start your mobile cover printing business journey.
Research your idea thoroughly
Before entering a market, understand it thoroughly. Detailed and well defined research is very important for the success of your business. In-depth and diligent research can help you enter the most profitable deals and help you understand the nuances of the business. To find out the unknowns of your business, you can include the following questions in your research.
- What is driving you to get into this business section?
- Who are the market leaders, and what are the USPs of their products?
- What are the initial and running costs associated with the business?
- What is the size of the market, and who will be your target customers?
- How will your product differ from competitors?
Make a Strong Plan for Mobile Cover Printing Business
After gathering the essentials from your initial research, it’s time to pay attention to the details. Here are three points that you need to finalize before investing your money.
- शोध करें कि बाजार या आपके इलाके में कौन से मॉडल सबसे अधिक चलन में हैं और उस मॉडल के फोन कवर के साथ अपनी इन्वेंट्री को लगातार अपग्रेड करें। साथ ही, बाजार में नए लॉन्च पर नजर रखें और अपने ग्राहकों को इसके लिए सर्वश्रेष्ठ फोन कवर प्रदान करें।
- बाजार में विभिन्न प्रकार के फोन कवर उपलब्ध हैं, जिनमें से प्रत्येक के अलग-अलग कार्य और लागत हैं। सबसे आम प्रकारों में स्लिम और जेल केस, बम्पर केस, फोलियो या वॉलेट केस, सॉलिड केस, फैब्रिक केस, मेटल केस आदि शामिल हैं। जबकि उनमें से कुछ बहुत सुरक्षा प्रदान करते हैं, अन्य आकर्षक हैं।
- आप कौन हैं यह स्थापित करने के लिए एक मजबूत ब्रांड पहचान आवश्यक है। अपने व्यवसाय के लिए एक उपयुक्त नाम चुनें जो आपके ब्रांड के मूल्य और विशिष्टता को बताता हो। इसे छोटा, सरल और उच्चारण में आसान रखना सुनिश्चित करें। GoDaddy जैसे डोमेन जनरेटर के साथ, आप आसानी से सर्वोत्तम उपलब्ध डोमेन नाम ढूंढ सकते हैं।
- Finance is essential for the smooth functioning of any business. The budget will mainly answer the following questions.
How much does it cost to start a phone case business?
This includes market research costs, license and permit fees paid to the government, costs incurred to buy heating presses, infrastructure costs, etc.
What are the ongoing expenses?
This includes maintenance and machinery maintenance, employee salaries, promotional expenses, shipping charges, rent of raw materials, online sales charges, etc.
How much can you charge your customers?
Although this business allows you a large profit margin, it depends on the phone case material you use for printing. Thin covers cost less than metal covers. Good quality materials or customized printing have a higher market value, but also cost more.
Find a manufacturer and assemble your machinery
To choose a manufacturer that can provide phone cases, you can considerThe following factors: type of product manufactured, product quality, price charged, manufacturing time, minimum order policy and shipping cost. Finding the right manufacturer can help you maximize your profits.
In addition, the machinery you will need will include a heating press, sublimation molds, white back case, transfer paper, laptop.
Establish and promote your presence
Just starting a store is not enough; To create better awareness of your product, you need to work on marketing and generating traffic to your store. Here are some effective methods you can use to attract visitors.
- Start with a personal connection – Make sure to share with your personal connections even before launching your business idea. When you launch your business, they can help you promote it and become your first customer. Also, ask them the question, how often do they buy phone covers? How much are they willing to spend on a cover? Or what are the qualities they look for in a cover?
- Take your product online – An e-commerce store is important to reach the masses. You can consider launching your website or choose to host your product on e-commerce platforms like Amazon, Flipkart etc.
- Kiosks and Exhibitions – If you are considering having an offline store, mall kiosks can be a great option for starting your business. High traffic and low overhead expenses make malls an attractive option. Also, never miss out on visiting any fair or exhibition where you can display your creative designs.
- Social Media Advertising – Strategy to use social media effectively involves focusing on the platforms where you think your target audience is most active. Facebook, Instagram and Pinterest are highly visual mediums; They can be great platforms to showcase your designs and promote your business.
- Influencer Marketing – Advertising your business with people who have great popularity and trust among the masses can be a great way to get your phone cases exposed to more people. Drive more engagement and sales conversions to your product, by partnering with YouTubers, micro-celebrities, Instagrammers, and more.
- Corporate Promotional Products – Every year, large companies buy bulk gifts for employees or require customized products for conferences and events. Partnering with such companies can help you generate huge sales growth.
- Run Contests and Gifts – Place contests or gifts on your social media accounts to share your products with for a chance to win attractive mobile covers. Or design a contest in which ask people to design their own phone covers and sell them in your store, giving the winner a share of the profit.
Create an eCommerce Store to Sell Printed Mobile Covers
When you are starting a business from home, it is the most important part of operating the business. In the process, you will be managing the entire business from the eCommerce store.
First, get a domain name for your business. And you have to buy the name which is relevant to your business. Register a domain name and get a hosting to take your site live.
Next, the most important factor in choosing the right eCommerce platform. However, it can be quite a confusing task when choosing an eCommerce platform – especially if you are not from a technical or eCommerce background.
Broadly speaking, there are two different types of options available. Either you can use a managed hosted eCommerce platform or an open-source content management system. And a managed hosted eCommerce platform is always easier to handle for a beginner.
After selecting the eCommerce platform, sign up with the company. And now it’s time to set up your store. Upload some sample images of the smartphone cover. Attach price tag and delivery details.
And now your online mobile cover printing business is ready for operation.
Every new mobile phone paves the way for many new phone accessories to match the model. Therefore, product innovation, attracting and retaining consumers is the key to success in this business segment. Be alert about the new and trending designs and mobile phones that are launching in the market. Never hesitate to ask customer reviews what images they would like to see next. We have expertise in customizing Mobile Phone Cover Printing as it can help you stand out in the market and see good profits.